HLFPPT is a pioneer in promoting community-based social marketing programs for economically vulnerable sections of society. Our programs are renowned for generating awareness and access to relevant healthcare and family planning products & services meant for improving quality of life. Targeted interventions are undertaken by effective supply chain management, establishing and strengthening community-based networks of marketing workforce who are systematically trained and embedded into the system.

Over the years, HLFPPT has emerged as a leader in promoting public healthcare through Social Franchising Model. It has instituted one of the most unique and largest social franchising health networks in India under the brand name of Merrygold Health Network that is serving seven states through 800+ hospitals & clinics. MGHN facilitates quality healthcare services (especially Maternal & Child Healthcare and Family Planning services) to communities at nominal rates. HLFPPT has also been working on similar social franchising networks dedicated to FP, Counsellings, etc.

HLFPPT specialises in building capacities of individuals & institutions and empowering communities for social and economic sustenance. Emphasis is maintained on imparting high-quality training content, materials and methodologies through skilled key opinion leaders and subject matter experts. Our capacity and skill building initiatives are kept dynamic through quality assurance and audit mechanisms. The Cascading Model approach is followed here, wherein national and regional-level master trainers train local governments and local government-level trainers train communities at the grassroots level.

We aim for community welfare through a synergetic model of bridging the gap between demand and supply of community welfare needs and services. These interventions are implemented in partnerships with government departments, private sector stakeholders and civil society organisations. In this direction, HLFPPT is implementing large-scale programmes across the country, such as a hub-and-spoke social franchisee network of health care facilities, workplace interventions, Voucher Schemes and other significant programmes.

HLFPPT has the expertise of undertaking comprehensive community development initiatives that empower communities & grassroots level organisations and reach out to targeted beneficiaries. Our interventions in this area are oriented towards self-sustenance and Community Centric Projects. The focus is on increasing utilisation and access for communities to social welfare interventions. The approach is a Learning and Participatory Method to ensure community involvement and ownership in programme planning, implementation and monitoring. HLFPPT undertakes community outreach and revitalisation efforts for women and adolescent empowerment, education and life skills development, healthcare and hygiene, preparing vulnerable communities for alternate livelihoods, and infrastructure support and facility management.

HLFPPT uses interactive methods for promoting positive societal outcomes in communities across the country by mapping stakeholders, customizing appropriate messaging for target-population and key stakeholders, pre-testing messages and materials, using relevant IEC material and interpersonal communication tools to achieve defined behavioural objectives.

HLFPPT provides technical assistance to national and international organisations on vital social welfare programmes such as the National Health Mission, National AIDS Control Programme, etc, and also to Civil Society Organisations in priority social and healthcare intervention areas such as skill development, capacity building of adolescents/ youth and women, child health and nutrition, maternal healthcare, adolescent reproductive healthcare, family welfare, HIV/AIDS, other lifestyle-related and vector-borne diseases, etc.

HLFPPTs multi-faceted experts are dedicated to research on social development and public healthcare, through: designing monitoring and evaluation frameworks; developing performance indicators; and using technology like Geographic Information Systems (GIS), Mobile Technology, Helplines, Hospital Management Information Systems etc, to collate and analyse data. Our well-designed knowledge management systems are repositories for information and centres of learning and dissemination of study findings. Best practices and learnings are documented and advocacy strategies made for scale-up actions.

We have a unique position of leadership in delivering need-based healthcare services in domains of preventive, curative, promotive and referral care through focused interventions in RMNCH+A (including Reproductive Healthcare, Maternal and Child Healthcare, Adolescent Healthcare), HIV/AIDS related interventions, Primary Healthcare services, Hygiene, Nutrition, Family Welfare and focused health interventions such as – Mobile health clinics, Voluntary blood donation camps, etc.